Not all retractable power cord reels are alike. We only carry the brands that will hold-up for years and years, even if your 5 year old discovers them.  Our product line includes the very best from manufactures like Coxreels, Bayco, and Coleman Cable.  These cord reel assemblies are rugged, reliable, and can take the inevitable mistake of an 'across the shop' rewind, time-and-again.